There are over 363,500 listings for bracelets on Etsy with 5600 listings for polymer clay bracelets alone. Oversaturated to say the least. $0.20 is not a lot to ask for a listing. In order to make a sale on Etsy however I've found your prices need to equal that - 20 cents. And then there are the fees if you actually make a sale. And don't forget - customers don't want to pay shipping and handling costs. There are plenty of us on Etsy that are actually trying to build a business. Our prices reflect the costs to produce our beautifully handcrafted pieces which includes the time, materials and overhead. There are a lot of items sold by enthusiastic hobbyists. I look at the prices they are charging and wonder how they could possibly be making a profit. I'm also learning that once you send a potential customer to Etsy to inspect your wares - they are veered off track and spend truckloads of time looking at all the other great stuff ... like groovy crocheted potholders and macrame flip flops.
I think I need to investigate some other ways to sell one of a kind items online. Any thoughts?